February 6th – February 10th
12pm – 1:30pm EST
Never before has there been a conference that brings together as much frontline perspective from senior level marketers, leading independent agency new business directors, and the new business team at RSW, as the RSW/US Agency New Business Virtual Conference does.
Only RSW has the benefit of working directly with marketers on the RSW/AgencySearch side of its business, helping them find better marketing agencies.
And only RSW has the benefit of working directly with agencies on the RSW/US side of its business, helping them manage winning new business programs.
Combined, this experience puts RSW in a unique position relative to others in the industry. Through our RSW/US and RSW/AgencySearch businesses, we have access to and insights from both marketers and agencies. Because we see both sides of the fence, we have a real “Look Under the Hood” perspective that is unmatched in the industry.
Join us for what will be an insightful, helpful, and exciting Agency New Business Conference!
February 6th
12pm – 1:30 pm (EST)
Day 01
Keynote Presentation
Agency Websites and Agency Proposal/RFP responses. The Good, Bad, and Ugly!
February 7th
12pm – 1:30 pm (EST)
Day 02
Challenges and opportunities for agencies in 2023
Knocking on a Marketer’s Door? Here’s Why They’ll Let You In and Why They’ll Let You Stay!
February 8th
12pm – 1:30 pm (EST)
Day 03
Challenges and opportunities for marketers in 2023
New business lessons learned and applied in 2022 that will help other agencies win in 2023
February 9th
12pm – 1:30 pm (EST)
Day 04
The Fine Qualities of Super Charged New Business Directors
How Has Prospecting Changed Since the Start of the Pandemic and What That Means for Your Agency’s Prospecting Protocol
February 10th
12pm – 1:30 pm (EST)
Day 05
Workshop on Agency Positioning