Breaking through and getting that first meeting
On Day 2, we’ll introduce a strategy and the associated tactics to help you tackle one of the biggest reasons why new business is so hard – breaking through and getting that first meeting. We’ll share marketer video shorts that call out the best and worst ways for agencies to break through into that marketer’s world. And out team at RSW/US will apply their 1st hand experiences to impart knowledge and plans on how to best knock down a prospect’s door.
Join Brandon Buttrey and Chad Dils for this fun/light hearted day as marketers share their most memorable outreach they received, examples of outreach that annoyed or bored them, and quick tips they wish salespeople knew.
Chad & Brandon start the day by talking about the troubles agencies face… how difficult this piece of the process is… getting agencies to understand and empathize with how hard it is to break through the noise.
They’ll talk about emails, phone calls, LinkedIn and mailings – providing examples of what works best for agencies and what they need to most often avoid.
Day’s Key Takeaways:
PDF that gives attendees Top Strategies & Tips on how to breakthrough to prospects and get that first Meeting. Top Strategies will: Physical Outreach, E-mail Outreach, Phone Outreach, and Creative Outreach. Underneath will be 2-5 tips for each… giving attendees something to implement right away in their agency.
Today’s Poll Questions:
What type of outreach do you implement in your agency the LEAST?
- Physical Outreach
- E-mail Outreach
- Phone Outreach
- Creative Outreach
When was the last time you picked-up the phone and called a prospect completely cold?
- Less than a week ago
- It’s been about a month
- 2-3 months
- It’s been 6+ months

