Biography
Mark Cohen is a visionary digital marketing leader with over 15 years of experience across various industries, including business services, financial services, and food and beverage. As the Senior Vice President & Marketing Manager at Mesirow, he oversees an integrated marketing communications team that supports all business units. His leadership is central to implementing innovative digital marketing strategies that drive growth and enhance client experiences.
Cohen’s expertise lies in digital marketing and marketing technology. He is known for adopting cutting-edge practices and tools that benefit Mesirow’s business units, often leading to enterprise-wide adoption due to their proven value. His work focuses on both B2C and B2B sectors, where he guides his team to leverage AI, content-driven approaches, and Web 3.0 technologies.