As the Director of Local Marketing Enablement for Slalom, Alyssa provides strategic support and leadership to local market teams, with the goal of driving meaningful brand awareness, relevant messaging, and qualified lead generation. Alyssa also leads marketing for Slalom’s new market launches and global expansion.Prior to Slalom, Alyssa spent six years at Ingram Micro Cloud where she headed global marketing for CloudBlue, while partnering with Microsoft, AWS, and other top technology vendors. She led a growing marketing division to accelerate awareness and demand on an international level for CloudBlue products and services. Her team was responsible for delivering end-to-end marketing, driving go-to-market strategy, aligning with strategic partners, building the brand, and generating demand. Alyssa’s leadership scope has covered field marketing, sales development (SDRs), campaigns, digital, events, PR, marketing operations, analytics, product marketing and marketing partnerships. She has also spent several years in the agency world, supporting a broad range of B2B and B2C clients including McDonald’s, Dell, Disney, SCE and more in the tech, manufacturing, retail, and restaurant industries.