Working in an agency can be tough business. You can get so wrapped up in your client work that you lose site of what other marketers think and how they... Read More
Steve Taggart is a Digital Marketing Manager and has extensive experience in helping agencies build awareness in the market. He will be laying out and discussing four areas that are... Read More
Finding the optimal target is extremely important. During this presentation, Ellen Jung, the Director of List Operations, is partnering with Liz Lindley, New Business Director, to give an understanding of... Read More
Email is an essential new business tool but getting into the inbox isn’t always as easy as pressing “Send”. Miguel Trejo is the VP Marketing Communications & Operations and is... Read More
Having a coherent plan for outreach is so important. Chad Dils, New Business Director, and Bailey Kocent, Digital Marketing Manager, will do a fire-side chat about creating a solid plan.... Read More
Carrie Shoemaker, New Business Director, will lead the discussion around hitting a wall with prospecting. You’ll hear real life examples from four New Business Directors on how they broke through... Read More
After you’ve done the work to find a prospect – – you have to ensure you maximize the initial Meeting. Scott Echols, New Business Director, will take you through his... Read More
Rhonda Ford, New Business Director, and Shannon Powell, Digital Marketing Manager, help guide agencies through nurturing prospects. It happens sometimes – prospects to go dark/quiet with agencies… even if they... Read More
Lee McKnight Jr. is the VP of Sales & Marketing at RSW/US and he uses this presentation to help agencies understand the importance of involving everyone at the agency in... Read More
Brandon is a tenured New Business Director and will be discussing the topic of closing business. After the hard work of finding and nurturing leads – – it’s crucial that... Read More
Carrie Shoemaker, New Business Director, and Mark Sneider, President and Founder of RSW/US, walk through what agencies need to be doing to remain meaningful and relevant in this complex and... Read More
To make certain you’re pursuing a piece of business that’s right for your agency, you need to ask the hard questions of marketers. You might not like what you hear,... Read More
Mark Sneider, Owner of RSW, teams with Emma Thompson, Account Executive in the RSW/US List Department, to walk through strategies that you can follow to build business organically among your... Read More
Senior level marketers look ahead to a post pandemic world and talk about how things have changed, what will stick and what will go away. The perspective will certainly help... Read More
Senior level Agency New Business executives also take a look ahead to a post pandemic world and talk about what changes their agency has had to make to adjust during... Read More