RSW/US Agency New Business Virtual Conference

Click on any day (below) to view a detailed schedule of presentations and presenters

February 06
Day 01
February 07
Day 02
February 08
Day 03
February 09
Day 04
February 10
Day 05

Introduction

Brandon Buttrey, Director of Sales & Training, New Business Director, RSW/US

Keynote Presentation by Jason Parks, Chief Growth Officer at Barkley

We are excited to have Jason Parks, Chief Growth Officer at Barkley give the Keynote presentation at this year’s Virtual Agency New Business Conference! Jason has been instrumental in helping...
Read More
Jason Parks, Chief Growth Officer, Barkley

Agency Proposal, RFI, & RFP responses. 4 “Must Do’s” When Responding

Mark Sneider, Owner & President of RSW/US and RSW/AgencySearch has seen his share of good and bad proposals and RFI/RFP responses over his 17 years running RSW. And on both...
Read More
Mark Sneider
Mark Sneider, President and Founder RSW/US & RSW/AgencySearch

Introduction

Brandon Buttrey, Director of Sales & Training, New Business Director, RSW/US

Panel Keynote: Challenges and Opportunities Facing Agencies in 2023

Pam Piligian, the Chief Marketing Officer for Navy Federal Credit Union, the nation’s largest credit union, will give an Agency Panel Keynote, talking about what she believes are some of...
Read More
Pam Piligian
Pam Piligian, Chief Marketing Officer, Navy Federal Credit Union

Marketer Panel: Knocking on a Marketer’s Door? Here’s Why They’ll Let You In and Why They’ll Let You Stay!

Mark Sneider, Owner & President of RSW/US and RSW/AgencySearch hosts a panel of senior level marketers who provide advice to agencies on how to more effectively break through, convince them...
Read More
Eric Dietz, Vice President Brand Marketing, Eagle Foods
Lisa Chase
Lisa Chase, Senior Director of Strategic Planning, Mount Sinai Health System in New York
Becky Freemal
Becky Freemal, Chief Marketing Communications Officer, ValleyStar Credit Union
Saverio Spontella
Saverio Spontella, VP Sales, Marketing & Innovation, Land O’ Frost

Introduction

Brandon Buttrey, Director of Sales & Training, New Business Director, RSW/US

Panel Keynote: Challenges and Opportunities Facing Marketers in 2023

Laurie Mikes is the Chief Operating Office at Second Wind, a powerful information resource designed with one thing in mind: helping smaller and midsize advertising agencies, design firms and related...
Read More
Laurie Mikes
Laurie Mikes, Chief Operating Officer, Second Wind

Agency New Business Panel: A Changing World – Changing Strategies & Tactics

Senior level Agency New Business executives also take a look ahead to a post pandemic world and talk about what changes their agency has had to make to adjust during...
Read More
Jenny Bristow, CEO & Founder, Hedy & Hopp
Christy Hlier
Christy Hiler, President & Owner, CORNETT
Jeff Graham
Jeff Graham, President & CMO, Cactus

Introduction

Brandon Buttrey, Director of Sales & Training, New Business Director, RSW/US

Panel Keynote: The Fine Qualities of Super Charged New Business Directors

Lee McKnight, RSW/US’ Vice President of Sales and Marketing, will give a Panel Keynote, talking about the fine qualities of super charged new business directors.  Too often, we walk into...
Read More
Lee McKnight Jr.
Lee McKnight, Vice President Sales & Marketing, RSW/US

The Super Charged New Business Director Panel

In today’s panel, led by Brandon Buttrey, RSW/US’ Director of Sales & Training, the New Business Director panel will talk about how prospecting has changed since the start of the...
Read More
Chad Dils
Chad Dils, New Business Director, RSW/US
Cher Scholl
Cher Scholl, New Business Director, RSW/US
Brad Crosby
Brad Crosby, New Business Director, RSW/US
Carrie Shoemaker, New Business Director, RSW/US

Workshop on Optimizing Your Agency’s Positioning & Your Agency’s Website

Mark Sneider, Owner/President of RSW/US, and Lee McKnight, VP of Sales & Marketing, tag team on a review of 5 agency positionings and the manifestation of the agency’s positioning on...
Read More
Lee McKnight Jr.
Lee McKnight, Vice President Sales & Marketing, RSW/US
Mark Sneider
Mark Sneider, President and Founder RSW/US & RSW/AgencySearch