New Business Directors Brandon Buttrey and Liz Lindley will outline how to maximize your effectiveness by establishing a proven prospecting strategy. You will take away skills that can be implemented today, along with a better understanding of pre-call preparation to improve each sales interaction and give you confidence to lock in new business! We will discuss specific elements including creating an ideal client profile, crafting emails, phone outreach, increasing deliverability, pre-meeting planning, and navigating the first prospect interaction.